![Hamburg, Germany. 04th Feb, 2019. An employee is holding a mobile device with the bonprix App at a press event in the new Bonprix Pilot store in downtown Hamburg. Under the motto Hamburg, Germany. 04th Feb, 2019. An employee is holding a mobile device with the bonprix App at a press event in the new Bonprix Pilot store in downtown Hamburg. Under the motto](https://c8.alamy.com/comp/RKWPDD/hamburg-germany-04th-feb-2019-an-employee-is-holding-a-mobile-device-with-the-bonprix-app-at-a-press-event-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPDD.jpg)
Hamburg, Germany. 04th Feb, 2019. An employee is holding a mobile device with the bonprix App at a press event in the new Bonprix Pilot store in downtown Hamburg. Under the motto "
![Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto](https://c8.alamy.com/comp/RKWPDJ/hamburg-germany-04th-feb-2019-garments-hang-on-hangers-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPDJ.jpg)
Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the
![Hamburg, Germany. 04th Feb, 2019. A price tag with QR code hangs on a red sweater in the new Bonprix Pilot store in downtown Hamburg. Under the motto Hamburg, Germany. 04th Feb, 2019. A price tag with QR code hangs on a red sweater in the new Bonprix Pilot store in downtown Hamburg. Under the motto](https://c8.alamy.com/comp/RKWPEN/hamburg-germany-04th-feb-2019-a-price-tag-with-qr-code-hangs-on-a-red-sweater-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPEN.jpg)
Hamburg, Germany. 04th Feb, 2019. A price tag with QR code hangs on a red sweater in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an
![Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto](https://c8.alamy.com/comp/RKWPEM/hamburg-germany-04th-feb-2019-garments-hang-on-hangers-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPEM.jpg)
Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the
![Hamburg, Germany. 04th Feb, 2019. A tablet computer for information and digital shopping stands next to a clothes rail with T-shirts in the new Bonprix Pilot shop in Hamburg's city centre. Under Hamburg, Germany. 04th Feb, 2019. A tablet computer for information and digital shopping stands next to a clothes rail with T-shirts in the new Bonprix Pilot shop in Hamburg's city centre. Under](https://c8.alamy.com/comp/RKWPEE/hamburg-germany-04th-feb-2019-a-tablet-computer-for-information-and-digital-shopping-stands-next-to-a-clothes-rail-with-t-shirts-in-the-new-bonprix-pilot-shop-in-hamburgs-city-centre-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPEE.jpg)